Tuesday, 4 September 2012

Join the Risky Tour!

I’ve told you before about my upcoming book, Risky Is the New Safe. It’s a different kind of book for a different kind of thinking. In essence, it’s a thought-provoking manifesto for risk takers. Disruptive technology, accelerating speed of change and economic upheaval are changing the game. The same tired, old conventional thinking won’t get you to success today. This book will change the way you look at everything! You’ll view challenges – and the corresponding opportunities they provide – in entirely new and exciting ways. You’ll recognize powerful new gateways you can walk through to create wealth. You’ll learn which jobs and business models will disappear forever, and how to position yourself in the ones that will thrive in the emerging cycles. You’ll discover how to think differently and develop the same mindset the world’s highest level achievers harness for success. It’s my most important work ever, and I want to get the word out in a big way. So that could provide a very lucrative opportunity for any organizations you belong to. Here’s how: I purposely left a three-week hole in my schedule this year, timed for the launch. During those three weeks I’ll be doing the book tour and media appearances. If you want to host a Risky Is the New Safe book signing, it could be a lot of fun, and raise some serious cash for your group or association. Here’s the kind of situation I’m talking about. Tim Durkin in Dallas read a galley proof and loved the book. He put together a special event for his National Speakers Association North Texas chapter. They reached out to Toastmasters and other associations for consultants, coaches and entrepreneurs. They set a price, which includes one book for every attendee. (And I’ll be signing them afterward.) Then the rest of the gate goes to support their association’s budget. We’ll have an amazing event, and the association will stock up on some serious dosh. My normal fee would be $30,000 to $45,000, which I’m waiving, because I want to get the book out there in a big way. This is my ninth book, and definitely the one I’m most excited about! It will shake you up, bend your mind, and cause you to do some serious critical thinking. In it, you’ll discover: •How mavericks like Steve Jobs, Richard Branson and Mark Cuban, think differently – and what you can learn from them; •The six-month online course that could allow you to earn more than a Ph.D.; •How social media changes branding and marketing forever, and what that means for you; •What happens when holo-suites and virtual-reality sex come about, and how you need to prepare; •The New Religion of Ideas: How to become an “idea generator” and declare as a free agent; and, •What will cause the Euro, precious metals, and oceanfront real estate to collapse – and how that can make you rich! So, if you have a group in the U.S. or Canada that would appreciate the book, and want to host an event on the tour, get in touch with Lornette Browne at (305) 573-2994. Let’s have an awesome event together!
-RNK

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